The Client Rules for Visual Design: Best Practices for Insuring Quality in Your Product
Visual design for software and web is comparable in quality to that of music and art: most of it is mediocre or even terrible. In this presentation, I will present examples of the best visual design from around the world and across a broad range of products by many designers to see what they have in common. You will learn to decode the language of visual narrative and brand, typography, composition, color and metaphor so that you can insure that you and the visual designers you work with arrive at the best possible outcomes.
Russ Brami is a visual designer, cartographer and sculptor of interactive work. He has designed books, corporate web sites and web applications, maps and artwork for about thirty years. His work has been featured in the international design books published by “Graphis” and his sculpture shown in museums around the United States. Clients for software and web design include Charles River
Development, Thomson-Reuters, State Street, Fidelity, Kurzweil Applied Intelligence and Cadence Design Systems.